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self-promoting

Burnout and What You Can Do to Stop it

For many sales professionals, 2017 has been an incredibly vigorous and fruitful year in closings.  Working in direct sales is a challenge.  Customers demand clear communication, sufficient attention, and extremely kind and pleasant interactions.  For many agents being “on” all the time is physically and emotionally draining for even the most seasoned reps.   What is…

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Rockstar Tools: Homesnap Part 3 DIY VIDEO

Video production is one of the major marketing hurdles modern real estate agents face.     You want to showcase your client’s home, but you do not have the time, patience or budget to learn how to be Spielberg to make that happen.    Thanks to Homesnap’s new DIY Video feature, they have made creative…

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Rockstar Tools: Homesnap Part 2

Do people know that you are a real estate agent?  Do you have a recognizable brand?  It is important to note that the key for an effective brand strategy is to pick one and then stick with it consistently.   Often when I sit down to train agents, they are overwhelmed by the many marketing options…

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4 EASY Things To Boost Your Business Right Now

  It is pleasure to work with so many talented people in our industry every week.    The passions that the majority of agents have for helping people find happiness in homeownership inspires me to keep writing.   Our work is seasonal, regional, and impacted by the ebbs and flows of the economy.    …

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Your Essential Summer Prospecting Checklist

Many agents have enjoyed a busy spring, and now are planning a few quick vacations this summer to enjoy the “fruits” of their work.   BUT before you head out for a few weeks at the beach… May we remind you… via GIPHY   Here is our simple checklist for making sure you do not…

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How to Grow and Engage Your Instagram Audience

  Are you trying to grow your Instagram audience?  Here are a few tips to not only grow, but to also have an engaged audience.  If you don’t have an Instagram yet and you are looking for a basic guide to the app, click here to read one of my previous articles.   Set Goals…

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Leap To Improve Customer Service

  Our team just returned from #SMXWest.  This great conference was an eye opener for many emerging digital trends.  Surprisingly the most prominent theme that stood out was that no amount of flashy tech, widget or landing page can fix the user end and experience with the product/service.   Which leads me to my next statement……

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Email Marketing Might Be More Effective Than You Think

    Email marketing has a bad reputation. However, email has the potential to be more effective than marketing on social media! With smart phones, people are checking their emails several times a day. This goes for social media also, but more people can be reached through email marketing. Here are three reasons why email is…

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The Importance of Online Reviews

  For business owners, online reviews are extremely important. Reviews give potential consumers insight on your business. Before buying an item or visiting a shop, more and more people are checking the places out online beforehand. Here are a few reasons that outline the importance of having online reviews.   Consumers Trust Reviews According to…

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Does Your Brand Need A Boost?

  The look and feel of your tangible marketing materials can make a significant impact on your business. How do you know when it is time for a change? When you find yourself picking up a competitor’s piece of marketing and realizing that your current game plan is falling flat. The reality is that if…

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