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Rockstar Tools: Homesnap Part 3 DIY VIDEO

Video production is one of the major marketing hurdles modern real estate agents face.     You want to showcase your client’s home, but you do not have the time, patience or budget to learn how to be Spielberg to make that happen.    Thanks to Homesnap’s new DIY Video feature, they have made creative…

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Skyler360- The Admin You Have Always Wanted

For many agents, having a strong admin is critical to not only maintaining solid customer service, but to keep propelling their business forward.   Unfortunately finding an administrative assistant that can be dynamic and systematic at the same time is a major issue that our industry has been struggling to overcome.   Skyler 360 has made…

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Rockstar Tools: Homesnap Part 2

Do people know that you are a real estate agent?  Do you have a recognizable brand?  It is important to note that the key for an effective brand strategy is to pick one and then stick with it consistently.   Often when I sit down to train agents, they are overwhelmed by the many marketing options…

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4 EASY Things To Boost Your Business Right Now

  It is pleasure to work with so many talented people in our industry every week.    The passions that the majority of agents have for helping people find happiness in homeownership inspires me to keep writing.   Our work is seasonal, regional, and impacted by the ebbs and flows of the economy.    …

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Swag Starter: Where Can I Find Affordable Branding Materials?

Whether you are a new agent or a seasoned team leader finding quality and affordable “swag” to promote your brand can be challenging.    Over the years we have used several different promotional product companies and had a myriad of experiences.   From unsatisfactory packaging to skewed imprints, to sky-high pricing and too many processing fees, finding…

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Your Essential Summer Prospecting Checklist

Many agents have enjoyed a busy spring, and now are planning a few quick vacations this summer to enjoy the “fruits” of their work.   BUT before you head out for a few weeks at the beach… May we remind you… via GIPHY   Here is our simple checklist for making sure you do not…

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How to Grow and Engage Your Instagram Audience

  Are you trying to grow your Instagram audience?  Here are a few tips to not only grow, but to also have an engaged audience.  If you don’t have an Instagram yet and you are looking for a basic guide to the app, click here to read one of my previous articles.   Set Goals…

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What March Madness and Your Marketing Strategy Have In Common

Who else loves watching March Madness? I thoroughly enjoy the fast-paced intensity of this tournament. Anything can happen: there are upsets, amazing comebacks, excited cheers, and disappointed moans. A lot of the emotions and dynamics of March Madness can also relate to your marketing strategies! Let’s take a closer look:   Competition March Madness is…

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Email Marketing Might Be More Effective Than You Think

    Email marketing has a bad reputation. However, email has the potential to be more effective than marketing on social media! With smart phones, people are checking their emails several times a day. This goes for social media also, but more people can be reached through email marketing. Here are three reasons why email is…

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Hygge Your Work Flow To Reduce Stress

Hygge or Hoo-gah is definitely having a moment right now in popular culture. What is it? In a nutshell, it’s the Danish cultural practice of savoring life and taking good care of one’s self to prevent depression and ease the stress of their long dark winter nights.     Hygge is not just for cold…

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